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Mercedes-Benz Group AG (BUE:MBG GR) Moat Score : 8/10 (As of Jul. 16, 2025)


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What is Mercedes-Benz Group AG Moat Score?

Mercedes-Benz Group AG has the Moat Score of 8, which implies that the company might have Wide Moat - Clear and robust wide moat.

Mercedes-Benz Group AG has Wide Moat: Mercedes-Benz Group AG has a robust wide moat due to its strong brand, significant customer loyalty, and superior distribution network, along with consistent innovation in the automotive industry.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes Mercedes-Benz Group AG might have Wide Moat - Clear and robust wide moat.


Competitive Comparison of Mercedes-Benz Group AG's Moat Score

For the Auto Manufacturers subindustry, Mercedes-Benz Group AG's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Mercedes-Benz Group AG's Moat Score Distribution in the Vehicles & Parts Industry

For the Vehicles & Parts industry and Consumer Cyclical sector, Mercedes-Benz Group AG's Moat Score distribution charts can be found below:

* The bar in red indicates where Mercedes-Benz Group AG's Moat Score falls into.


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Mercedes-Benz Group AG  (BUE:MBG GR) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

Mercedes-Benz Group AG Moat Score Related Terms

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Mercedes-Benz Group AG Business Description

Address
Mercedesstrasse 120, Stuttgart, BW, DEU, 70372
Mercedes-Benz Group is a premium automotive original equipment manufacturer, selling around 2 million passenger cars, including its Chinese joint venture, and just under 400,000 vans per year. The company's financial profile improved significantly following the spinoff of Daimler Truck in 2021. Unlike most automotive OEMs, Mercedes operates under its own brand alone. In 2024, 14% of its passenger cars sold were top end (G Class, Maybach, AMG, S Class), 59% were core (C and E Class), and 27% entry (A and B Class). In volume terms, Asia and Europe are Mercedes' largest markets, each at just under 40% of 2024 vehicle sales followed by North America at 16%.

Mercedes-Benz Group AG Headlines

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